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We will provide consumers with a complete selection dkscount of all available airline airfares and travel itineraries. We have developed cutting edge technology to deliver these options to the consumer and promises fares to offer the lowest prices anywhere. Our business plan is ambitious. Instead of relying on traditional computer reservation dkscount systems, We are building our own search technology. We plan to give users airline access to every airline fares fare, dkscount and airline and fares including those available only on the Internet. Travelers will be able to search for flights that leave from alternate airports, within 25 dkscount or more miles from airline their primary airport. Or they could choose alternate dates and see whether leaving fares a day later or earlier could yield substantial savings.

Airlines make dkscount nearly all their fares that airline are available to the general public available through all channels, fares from full fare down to their most heavily discounted fares. Any dkscount normal fare, airline made available fares months in advance dkscount in the normal airline way, is made available through all channels. Web fares, however, are different than normal fares. They typically constitute less than one tenth of 1% of the fares an airline offers, and are normally fares made available only a few days before flight time, and only on flights which have an unusually high number of empty seats. Web fares thus are seldom available, are unpredictable, dkscount and are offered at very low prices.

It is absolutely clear that airlines do not have the ability to drive consumers to channels which the airlines, rather than consumers, prefer. If one or more airlines attempted to do so, the others would increase their market share by appealing to those same consumers airline and fares through the channel those consumers prefer. No airline can afford to turn its back on any subgroup of consumers. No airline can afford to be anything other than as competitive and as attractive as it can possibly dkscount be through each channel to the consumers that prefer that channel. This is a reality that grows ultimately out of the fact that the airline business is a very low margin business - any airline that lost even a small group of passengers would be at risk airline of swinging from profitable to money-losing fares in an instant. Airlines scrap for every last passenger because they have to.

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